Is Warning Fatigue Real?
Brenda's PhD research examined warning fatigue & the role it plays in decision-making for people in bushfire-prone areas. It is the first reported empirical examination of warning fatigue in the context of prolonged lead-time disasters. Brenda established that warning fatigue is a real issue & it is why warnings can be dismissed & bushfire risk underestimated. Her work will allow emergency managers to understand why communities may be warning fatigued, & how to create warning messages that mitigate this effect.